Avoid common accountancy practice website mistakes with our handy guide.

Branding tips for accountants | Prosper the branding agency for accountants

My research into 500 accountants' websites and branding in the UK shows a great deal of accountancy firms share similar looking branding, and often cluttered or poorly thought-out website design.

This guide offers eight tips to help your website stand out, from the language you use, thought to colour use, thought leadership and employer branding.

  • Avoid positioning statement cliches
  • Leverage design for a better website experience
  • Increase credibility by avoiding poorly considered photography
  • Attract staff by showing your brand personality
  • Drive traffic with regular content generation

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