Avoid common accountancy practice website mistakes with our handy guide.

A lot of accountancy practices look, act and sound the same, providing very little obvious differentiation to the person looking to hire their services.

Whether you’re an established firm looking to differentiate, or if you’re considering setting up your own practice, this guide will help you avoid the common pitfalls we see in accountants’ websites.

• Avoid positioning statement cliches
• Leverage design for a better website experience
• Increase credibility by avoiding poorly considered photography
• Attract staff by showing your brand personality
• Drive traffic with regular content generation