A Guide to Designing Lead Generation Websites for Financial Consultants and Accountants

This guide will help you make informed decisions before, during and after your website development and help you understand best practices, Calls to Action and avoid common pitfalls when implementing your new website.

• Essential website considerations
• What are Calls to Action and why do you need them?
• Creating content that works!
• Blog writing Dos and Don'ts
• The Anatomy of a website home page
• 13 overlooked website essentials
• Optimising your website pages for search